Real improvement over the old logo. I particularly like that we are now referring to ourselves as U.S. Masters Swimming rather than USMS. If we are trying to attract new members and we are all on occasion walking billboards with meet t-shirts, who knows what USMS means besides those who are already members. I have any number of meet t-shirts in which neither the graphics or text give any indication that it is actually from a swimming event. Kudos to the group who picked the name change and the design.
Mike -
The contest, or just a call for volunteers, is a great idea. Give them a time limit to respond and then if no one jumps in, take it out of house.
As an aside, I'm not sure who "we" refers to, but there was a time when USMS was pretty much volunteers, period, as were/are many of the LMSC's and local team organizations.
"We" refers to the Board of Directors of USMS, of which I am a member. We act in the best interests of USMS membership at all times, always knowing that nothing we do will be universally accepted or appreciated. Like any other company, we make the best decisions we can with the information available.
Mike -
The contest, or just a call for volunteers, is a great idea. Give them a time limit to respond and then if no one jumps in, take it out of house.
As an aside, I'm not sure who "we" refers to, but there was a time when USMS was pretty much volunteers, period, as were/are many of the LMSC's and local team organizations.
"We" refers to the Board of Directors of USMS, of which I am a member. We act in the best interests of USMS membership at all times, always knowing that nothing we do will be universally accepted or appreciated. Like any other company, we make the best decisions we can with the information available.
