Here's a thread to track Phelps endorsements and deals
Michael Phelps Conquered the Olympics,
But Can He Conquer Sports Marketing?
Staying relevant, and rich, after Beijing
www.jossip.com/.../www.sportingnews.com/.../viewtopic.php
He's Gr-r-r-eight! U.S. Olympian Michael Phelps to Be Featured on Packages of Kellogg's Frosted Flakes(R) and Kellogg's Corn Flakes(R) Cereal
www.foxbusiness.com/.../
2nd article
Michael Phelps Expected to Become Biggest Money-Making Olympian
"To get a sense of how much money Michael Phelps is likely to make in the next 10 years, imagine each of those eight medals around his neck as 1,000 pounds of solid gold."
abcnews.go.com/print
He's Gr-r-r-eight! U.S. Olympian Michael Phelps to Be Featured on Packages of Kellogg's Frosted Flakes(R) and Kellogg's Corn Flakes(R) Cereal
www.foxbusiness.com/.../
2nd article
Michael Phelps Expected to Become Biggest Money-Making Olympian
"To get a sense of how much money Michael Phelps is likely to make in the next 10 years, imagine each of those eight medals around his neck as 1,000 pounds of solid gold."
abcnews.go.com/print
