They're bringing it back under a new name! I've waited for this for 3 long years. Many forum members are already familiar with this swim and have participated for many years but it steadily lost participation over the years after several cancellations for various reasons (some rather dubious). Let's make this event worthy of the La Jolla (the "jewel") namesake by turning it into a crown jewel end of of summer blowout event!
https://www.ljows.com/
