Some Aging Competitors Call High-Tech Swimsuits Dirty Pool
Former Member
Wall Street Journal article: online.wsj.com/.../SB125721159786824325.html
Michael Mann of Centennial, Colo., flew past his opponents, swaddled shoulder-to-ankle in a black neoprene bodysuit. Mr. Mann, 55, won the 400-meter individual medley race and set a world record for his age group, 55 to 59. Mr. Mann set new world marks in the 200-, 400- and 800-meter freestyle while Mr. Evans steamed.
So in an attempt to refocus, the Wall Street Journal currently has the largest circulation of any newspaper in the country. To those of you who had access to the hard copy it was a front page story, albeit below the fold. Does the story and PR help or hurt masters swimming?
online.wsj.com/.../SB125721159786824325.html
I thought it was neutral to positive. Maybe masters swimmers appeared to be somewhat crazy to the average Joe, but publicity is usually a good thing. It was a quirky story that non-swimmers read and were amused by. I had someone at work stop by and ask me if I knew that cheater, Michael Mann, because it mentioned he was from Colorado. You just have to laugh sometimes.
Tim
So in an attempt to refocus, the Wall Street Journal currently has the largest circulation of any newspaper in the country. To those of you who had access to the hard copy it was a front page story, albeit below the fold. Does the story and PR help or hurt masters swimming?
online.wsj.com/.../SB125721159786824325.html
I thought it was neutral to positive. Maybe masters swimmers appeared to be somewhat crazy to the average Joe, but publicity is usually a good thing. It was a quirky story that non-swimmers read and were amused by. I had someone at work stop by and ask me if I knew that cheater, Michael Mann, because it mentioned he was from Colorado. You just have to laugh sometimes.
Tim
