Let's keep cutting men's sports. Hey.... it's the economy now, not Title IX.
I find this reasoning amusing.
John Smith
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NCAA's Brand: Don't fault Title IX for Future Cuts
Author: ASA News
Blog URL: allstudentathletes.com/.../ncaabrandtitleix
Description:
Brand expects some schools to drop men's teams in coming months because
of the economic downturn. He is urging them in advance to cite the
economy, not the law that bans sex discrimination at schools receiving
federal funds.
I suspect selective accounting is at play here. Merchandise deals with apparel companies typically go to a school's general fund, not directly to the sport. I imagine the same from bowl appearances, conference sports contracts, etc. If you exclude those things, it is probable football does not turn a profit. But, that's is excluding a huge money maker for a school just to make a fairly watered down point. Turning a profit is irrelevant, that's not why schools or university sports are in existence.
I suspect selective accounting is at play here. Merchandise deals with apparel companies typically go to a school's general fund, not directly to the sport. I imagine the same from bowl appearances, conference sports contracts, etc. If you exclude those things, it is probable football does not turn a profit. But, that's is excluding a huge money maker for a school just to make a fairly watered down point. Turning a profit is irrelevant, that's not why schools or university sports are in existence.