Phelps and Nike?

On the front page of today’s WSJ – speculation that Phelps could sign with Nike now that his Speedo contract is about up. A sports mgmt professor suggested a bidding war could take place, and that he could be worth upwards of $50M to Nike (don’t know whether that would be what they’d offer him or what they’d make because of him), but his quote is “he could literally allow them to launch a massive swimwear company.” Imagine...
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  • Former Member
    Former Member
    I wonder if Phelps mania might lead to a "Swimming Channel" on cable. May not be 24 hours but good meets. domestic, international, even Masters Nats etc. Clinics, classics, reality TV etc. There is going to be something pretty close in Universal Sports (formerly WCSN). The network is on in Southern California and New York, and is working on making it into the rest of the markets. NBC doesn't want its four-year investment to be just about every four years. Universal Sports is going to televise a bunch of stuff. Universal Sports should, if I am reading it correctly, carry over its FINA deal to be able to televise all of its meets. I think USA Swimming's deal with Wasserman lasts another couple of years. So, it's probably going to be as long until all of the U.S. stuff is on television in that same fashion. I wonder if USMS would hook up with Universal Sports to try to get its meets televised?
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  • Former Member
    Former Member
    I wonder if Phelps mania might lead to a "Swimming Channel" on cable. May not be 24 hours but good meets. domestic, international, even Masters Nats etc. Clinics, classics, reality TV etc. There is going to be something pretty close in Universal Sports (formerly WCSN). The network is on in Southern California and New York, and is working on making it into the rest of the markets. NBC doesn't want its four-year investment to be just about every four years. Universal Sports is going to televise a bunch of stuff. Universal Sports should, if I am reading it correctly, carry over its FINA deal to be able to televise all of its meets. I think USA Swimming's deal with Wasserman lasts another couple of years. So, it's probably going to be as long until all of the U.S. stuff is on television in that same fashion. I wonder if USMS would hook up with Universal Sports to try to get its meets televised?
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