USA Swimming blow's it again

They knew 4 years ago that the Olympics would most likely be a huge event for them with Phelps having a real shot at 8 golds... The press coverage about swimming /Phelps has been unprecedented Yet with millions watching the swimming events going nuts have we seen one blip from them? Not even a 10 second banner with the web address.... Even Croc's whose stock has gone from 70 to 4 in the last 8 weeks is advertising... A complete lost opportunity on their part...kids/parents who may know nothing about the sport will be seeking out teams and coaches and many will ultimately find them but can you imagine what could have been? Then again this is the same organization facing a massive civil suit for being inept in how it handles the JH situation...I've also heard that the notification was faxed to their offices on Friday the 18th and sat there for 3 days till someone noticed on Monday...nice.
Parents
  • I need to help clarify this subject. USA Swimming may be entrenched in its ways but it is not disorganized. Jessica Hardy problem... caused only by the lab, not any thing USA S could have known or done at the time. The lab has taken total responsibility for the delays. And just to be a grammar Nazi, there should not be an apostrophe in the word "blows" in the title. To the point, USA S has done a remarkable job of public relations beforehand and will reap rewards after the Olympics are over. Spending millions on an ad or campaign during the event that has a dubious or marginal possibility of return would just be wasteful. For all of the things USA Swimming is, it is not stupid.
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  • I need to help clarify this subject. USA Swimming may be entrenched in its ways but it is not disorganized. Jessica Hardy problem... caused only by the lab, not any thing USA S could have known or done at the time. The lab has taken total responsibility for the delays. And just to be a grammar Nazi, there should not be an apostrophe in the word "blows" in the title. To the point, USA S has done a remarkable job of public relations beforehand and will reap rewards after the Olympics are over. Spending millions on an ad or campaign during the event that has a dubious or marginal possibility of return would just be wasteful. For all of the things USA Swimming is, it is not stupid.
Children
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