They knew 4 years ago that the Olympics would most likely be a huge event for them with Phelps having a real shot at 8 golds...
The press coverage about swimming /Phelps has been unprecedented
Yet with millions watching the swimming events going nuts have we seen one blip from them? Not even a 10 second banner with the web address....
Even Croc's whose stock has gone from 70 to 4 in the last 8 weeks is advertising...
A complete lost opportunity on their part...kids/parents who may know nothing about the sport will be seeking out teams and coaches and many will ultimately find them but can you imagine what could have been?
Then again this is the same organization facing a massive civil suit for being inept in how it handles the JH situation...I've also heard that the notification was faxed to their offices on Friday the 18th and sat there for 3 days till someone noticed on Monday...nice.
Parents
Former Member
For what they charge for USA Swimming yearly membership, I think that they could afford one spot.
$57 (annual membership) = millions in adverising costs? Sorry, I just don't see it.
Although, a link or banner ad on nbcolympic.com swimming pages would likely be money well spent.
For what they charge for USA Swimming yearly membership, I think that they could afford one spot.
$57 (annual membership) = millions in adverising costs? Sorry, I just don't see it.
Although, a link or banner ad on nbcolympic.com swimming pages would likely be money well spent.
