I noticed that in track, the USATF is holding masters exhibitions at the trials. In this case a men's 3K and a women's 200m. (Remember in track Masters is over 40) I also remember them having Masters events at US Championships. I think a few year's ago Willie Gault ran less than a second off the 100m high hurdles WR at like 44 years old.
Why doesn't swimming have something similar? Invite the 8 fastest from Nationals for say a few exhibition 50's and 100's in the 40+ and 50+ catagories? I feel this would create a buzz for swimming and show just how close some can get to making trials. How cool would it be for the fans and for promoting the sport. Does USMS have a strong affiliation with USA swimming to do this? Just a thought.
Perhaps you can elaborate on the money making potential of this event?
From the brand point of view I just have trouble seeing it as a win.
If your men's team were to post a few tens of thousands of dollars to the women's team that could beat you you might get takers.
No idea...but I can tell you the Golden Goggles event has some pretty substantial donors...I might be wrong but something unique like this that raises money for USS may be of interest to some of the same donors...and the humor value alone of something like this may interest people in watching.
Perhaps you can elaborate on the money making potential of this event?
From the brand point of view I just have trouble seeing it as a win.
If your men's team were to post a few tens of thousands of dollars to the women's team that could beat you you might get takers.
No idea...but I can tell you the Golden Goggles event has some pretty substantial donors...I might be wrong but something unique like this that raises money for USS may be of interest to some of the same donors...and the humor value alone of something like this may interest people in watching.
