Recruiting

Originally posted by TheGoodSmith Connie, Without trying to sound flippant, what does USMS do in terms of marketing to further grow masters swimming? That's really tough to answer here on a bulletin board in few paragraphs. Some more concrete examples, aside from the brochures that Julie mentioned is providing you (the members) with this bulletin board, the website and the loads of information there, there are other programs that have focused efforts working woith coaches, LMSC's, liaisons with other organizations like USA-Triathlon and YMCA and similar, there's PR efforts from local to national levels, there's relationships with various sponsors. Of course, there's the USMS Swimmer Magazine, various fitness events, articles and promotion of USMS on the side of sports medicine. There's marketing graphics tools and materials available for use to promote USMS at various events, for example set-up a booth... These efforts and others are in varying stages of intensity of efforts, priority and development, with varying degree of man-power and finances available to them. There's also some good ideas waiting in the pipeline, which I hope will come to fruition after the governance change this year. Is there something more specific that you're curious about?

Originally posted by TheGoodSmith Connie, Without trying to sound flippant, what does USMS do in terms of marketing to further grow masters swimming? That's really tough to answer here on a bulletin board in few paragraphs. Some more concrete examples, aside from the brochures that Julie mentioned is providing you (the members) with this bulletin board, the website and the loads of information there, there are other programs that have focused efforts working woith coaches, LMSC's, liaisons with other organizations like USA-Triathlon and YMCA and similar, there's PR efforts from local to national levels, there's relationships with various sponsors. Of course, there's the USMS Swimmer Magazine, various fitness events, articles and promotion of USMS on the side of sports medicine. There's marketing graphics tools and materials available for use to promote USMS at various events, for example set-up a booth... These efforts and others are in varying stages of intensity of efforts, priority and development, with varying degree of man-power and finances available to them. There's also some good ideas waiting in the pipeline, which I hope will come to fruition after the governance change this year. Is there something more specific that you're curious about?