USMS Magazine

SPI will continue to publish SWIM and independent subscribers will continue to receive it. Absent editorial input from USMS, it remains to be seen how much the "flavor" of the magazine will change. I expect SWIM to continue to be a high quality publication and am sure they will aggressively market it to the adult swimming community (something I've never really been sure they were doing since we handed them 30K+ subscribers in one basket). I hope SPI will be successful in keeping lots of USMS people as subscribers and will further develope circulation far beyond our ranks. Having multiple thriving adult swimming publications in the marketplace will serve our interests better than having just one.

SPI will continue to publish SWIM and independent subscribers will continue to receive it. Absent editorial input from USMS, it remains to be seen how much the "flavor" of the magazine will change. I expect SWIM to continue to be a high quality publication and am sure they will aggressively market it to the adult swimming community (something I've never really been sure they were doing since we handed them 30K+ subscribers in one basket). I hope SPI will be successful in keeping lots of USMS people as subscribers and will further develope circulation far beyond our ranks. Having multiple thriving adult swimming publications in the marketplace will serve our interests better than having just one.