From the Today Show
Matt Lauer:
>>> we are just 240 days away from the opening ceremony of the 2012 london olympics. usa swimmers, ryan phelps, ryan lochte and katie franklin, natalie. you're unveiling something newell' be seeing in competition, i don't normally say could you please take your jacket off but would you please? what is this we're going to see?
>> this is the new speedo fs3 and this is the cap that goes with it, the and the goggles that go with it, i will show you.
>> why is this new and revolutionary?
>> because this is the first time it's a three-piece system that everything goes together so you buy it, the buy the cap, the goggles, the suit and makes you more hydrodynamic and it has a body stability web which compresses you.
>> we're going to see more of it and talk to you about where you guys are in training as you prepare for london, but first these messages and your local news.
video.today.msnbc.msn.com/.../45491232
Speedo has a preorder countdown on their site
www.speedousa.com/.../index.jsp
wonder how much better the suit is and what the improvements are?
Speedo unveils FASTSKIN3
Win a Speedo Fastskin3 experience - YouTube
Win a Speedo Fastskin3 experience - YouTube
it's surprising to me that there's such a price gap between the
$395 JAMMER FASTSKIN3 SUPER ELITE HIGH WAISTED and the
$260 JAMMER FASTSKIN3 SUPER ELITE
That is a classic marketing trick, making the expensive item much more than the regular one. What they really want to do is sell more of the $260 suits to people who say "wow! I'll save $135!"
I keep picturing some exec sitting in an office wondering how to make people spend more money on caps and goggles when there's a glut of them that work perfectly well in the $10 and under range.
it's surprising to me that there's such a price gap between the
$395 JAMMER FASTSKIN3 SUPER ELITE HIGH WAISTED and the
$260 JAMMER FASTSKIN3 SUPER ELITE
That is a classic marketing trick, making the expensive item much more than the regular one. What they really want to do is sell more of the $260 suits to people who say "wow! I'll save $135!"
I keep picturing some exec sitting in an office wondering how to make people spend more money on caps and goggles when there's a glut of them that work perfectly well in the $10 and under range.
